PANJAITAN, S. R.; SITANGGANG, A. S. Comparative Analysis of Consumer Preferences in Online Shopping on Shopee and Lazada in Medan . ProBisnis : Jurnal Manajemen, [S. l.], v. 15, n. 3, p. 306–315, 2024. DOI: 10.62398/probisnis.v15i3.568. Disponível em: https://ejournal.joninstitute.org/index.php/ProBisnis/article/view/568. Acesso em: 18 apr. 2026.