Strengthening Investment During the Covid-19 Pandemic Through Digital Technology for Millennials in Pekalongan City
##plugins.themes.bootstrap3.article.sidebar##
##plugins.themes.bootstrap3.article.main##
Abstract
This study aims to describe and explain the existence of digital technology as a strengthening investment in the millennial generation during the Covid-19 pandemic in Pekalongan City. This research is a field research with a qualitative approach. Explorative to find further and deeper into other possibilities of the problem under study. The informants in this research are investment gallery assistants at the UIN K.H Abdurrahman Wahid Pekalongan campus and young investors (millennial generation) in Pekalongan City. The results of this study indicate that there is an interest of the millennial generation in stocks during the covid-19 pandemic because many millennial generation investors make stock transactions, with the expectation that stock prices will increase after the end of the pandemic. In addition, the role of digital technology has further increased investment during the co-19 pandemic in Pekalongan City. This indicates that it is important because of the growing digital technology, this will facilitate and increase investment during the Covid-19 pandemic by not violating health protocols and the lifestyle of people during the pandemic who are accustomed to work from home and online systems.
##plugins.themes.bootstrap3.article.details##
Badan Pusat Statistik (2022) Statistik Sistem Keuangan Indonesia Eksternal. 2017. www.bps.go.id
Haris Nandar, Mustafa Kamal Rokan, dan M. Ridwan, “Faktor Yang Mempengaruhi Minat Mahasiswa Berinvestasi Di Pasar Modal Syariah Melalui Galeri Investasi Iain Zawiyah Cot Kala Langsa,” KITABAH: Jurnal Akuntansi Dan Keuangan Syariah, Vol. 2 No. 2(5 Desember 2018): hlm. 118.
Howe, N., & Strauss, & W. (2000). Millennials Rising The Next Great Generation. Vintage Book
Ibrahim, M. H. Al, & Adib, N. (2018). Perilaku Investor Individu Dalam Pengambilan Keputusan Investasi Saham (Studi Kasus Pada Investor Saham Individu Di Malang). Jurnal Ilmiah Mahasiswa FEB Universitas Brawijaya.
Jakpat. (2018). Indonesian millennials investment trend 2018 – survey report. Retrieved December 18, 2020 from https://blog.jakpat.net/indonesian-millennials-investmenttrend-2018-survey-report/.
Jensen, G. R., & Jones, C. P. (2020). Investments : analysis and management.
Jones, C. P. (2006). Investments: Analysis and Management; 10th edition. New York: John Wiley & Sons
Juliansyah, Noor. 2011, Metodelogi Penelitian: Skripsi, Tesis, Desertasi, Dan Karya Ilmiah, Edisi Pertama, (Jakarta: Prenada Media Group
KSEI. (2020). PT Kustodian Sentral Efek Indonesia (KSEI)
Rudiwantoro, A. (2018). Langkah Penting Generasi Millennial Menuju Kebebasan Finansial Melalui Investasi. Jurnal Moneter, 5(1), 44–51. Retrieved from www.bi.go.id,
Setiawan, Y. C., Atahau, A. D. R., & Robiyanto, R. (2018). Cognitive Dissonance Bias, Overconfidence Bias Dan Herding Bias Dalam Pengambilan Keputusan Investasi Saham. AFRE (Accounting And Financial Review), 1(1), 17–25.
Tjiptono. Pasar Modal Di Indonesia, Edisi 1. Jakarta: Salemba Empat, 2001
T. D. Prasetyo and A. Manongga, “Analisis Pengaruh Faktor Demografi dan Norma Subjektif terhadap Keputusan Investasi Saham,” J. Magisma, vol. VII, no. 2, pp. 71–77, 2019.
Willem JF. Alfa Tumbunan, Patrick CH. Wauran, Christy Rondowuwu. (2018). PKM Literasi dan Inklusi Berinvestasi di Pasar Modal Bagi Investor Pemula Kelompok Studi KSPM E-Stoc, Kota Manago, Provinsi Sulawesi Utara. Jurnal Berkala Ilmiah Efisiensi, 34-40