Utilizing Technology: Knowledge Applications for Millennial Entrepreneurs

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Published: Apr 10, 2022
DOI: https://doi.org/10.62398/probis.v13i1.24
Keywords:
Knowledge Aplications, Millennial Entreprenuers, Utilizing Technology
Issue
Vol. 13 No. 1 (2022): April: Management Science
Section
Articles
Statistics Article
Article View : 170 Times

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Ardianus Laurens Paulus
Widya Mandala Surabaya Catholic University

Abstract

This study aims to determine the effect of one of the processes in knowledge management, namely knowledge application on millennial entrepreneurs in utilizing technology in business processes. The research sample is millennial entrepreneurs with 153 respondents through an online survey via a google form. Data analysis using confirmatory factor analysis, descriptive test, and regression test. According to the findings of this study, knowledge application has a substantial impact on the use of millennial entrepreneurial technologies. Smartphones are the most commonly utilized information technology media among millennial entrepreneurs in this study. The millennial entrepreneurship promotion media tools studied use social media and the type of business for millennial entrepreneurs is dominated by the fashion business.

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How to Cite
Paulus, A. L. (2022). Utilizing Technology: Knowledge Applications for Millennial Entrepreneurs. ProBisnis : Jurnal Manajemen, 13(1), 19–22. https://doi.org/10.62398/probis.v13i1.24
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